The global beer market is
estimated at US$ 665.1 Bn in 2022 and is projected to
reach US$ 920.2 Bn by 2032, at a CAGR of 3.3% from
2022 to 2032.
Alcoholic beverages are made from fermenting malt, wheat,
molasses fruits, botanicals, and other ingredients. Fermentation and
distillation is done on the basis of type of drink to be made. Beer and wines
are not distilled while spirits are manufactured by distillation of fermented
base. There are different procedures of distillations to obtain different type
of drinks such as steeping method, percolation method, etc.
Beer can be made in numerous different ways but the primary
ingredients are malted grains (such as oats, barley, or rye), yeast, and hops
(flowers). The malt is primarily responsible for the colour and all of the
listed ingredients contribute to the flavor of the beer. It is a misconception
that darker beers encompass more hops than pale varieties or are “bitter”.
Often times the opposite is true but the rule of thumb is to never judge a beer
by looks alone.
Alongside this, a consistent growth is being observed since
past few years for preference for low ABV (alcohol by volume) drinks. Owing to
this, the sales of low-alcohol or no-alcohol beers is expected to escalate in
the near future. This can be attributed to the rising interest of
health-conscious consumers in drinks with low alcohol content and a wider
choice of new flavored beers with improved taste. Due to the above-listed
factors, the demand for beer is predicted to surge over the forecast period
(2022-2032).
Key Takeaways from Market Study
- Europe
is expected to dominate the global beer market, accounting for the maximum
value share of about 28% by 2022 end, followed by North America
- The
U.S. is expected to account for the maximum share of nearly 80% of the
North America beer market
- By
product type, lager is expected to account for the maximum market value
share by 2022 end
- Higher
income groups and working population have an increased spending capacity
which is likely to increase the demand for beer in the near future
- Online
channel is expected to show an impressive growth as compared to all the
other channels over the assessment period (2022-2032)
“The demand for beer is increasing globally
because of the growing consumption by the millennial population. Beer flavoring
is used as a taste enhancer for beer and other alcoholic drinks, which is
expected to influence the demand for beer in the coming decade”, says
a Future Market Insights analyst.
Competitive Landscape
Key market participants are following different marketing
and promotional strategies such as new product launches, geographical
expansion, merger and acquisitions, partnerships and collaboration to address
the needs of the consumers and serve accordingly, thus, creating a larger
customer base in the coming years.
Explore More Valuable Insights
Future Market Insights, in its new report, offers an
impartial analysis of the global beer market, presenting historical data
(2017-2021) and estimation statistics for the forecast period of 2022-2032.
By Product Type, Global Beer Market is segmented as:
- Ale
- Lager
- Stouts
- Others
By Packaging, Global Beer Market is segmented as:
- Can
- Bottle
- Glass
- Others
By Production, Global Beer Market is segmented as:
- Macro-brewery
- Microbrewery
- Craft
Brewery
- Other
By Distribution Channel, Global Beer Market is segmented
as:
- Direct
- Indirect
- Hypermarkets/Supermarkets
- Convenience
Stores
- Specialty
Stores
- Independent
Retailers
- Online
Retailers
By Region, Global Beer Market is segmented as:
- North
America
- Latin
America
- Europe
- East
Asia
- South
Asia
- Oceania
- Middle
East & Africa
Frequently Asked Questions
- At
what value is the beer market expected to reach?
- At
what rate is the global beer market expected to grow?
- What
strategies are adopted by the key players in the beer market?
- What
percent of share does the top 10 companies in the beer market hold?
- Which
are the major countries driving demand for beer?
Read More: https://www.futuremarketinsights.com/reports/beer-market