Food Preservatives Market Poised to Expand at a Robust Pace | FMI

 Future Market Insights (FMI) delivers key insights on the global food preservatives market in its latest report titled “Food Preservatives Market: Global Industry Analysis and Opportunity Assessment, 2014 – 2020”. The global food preservatives market is anticipated to expand at a CAGR of 3.5% in terms of value during the forecast period due to various factors, regarding which FMI offers fundamental insights in detail in this report.

On the basis of application, the market has been categorized into bakery, beverages, dairy and milk products, meat and poultry and sea food, and others. The meat, poultry and sea food segment has dominated the food preservatives market over the years, since these food products are an integral part of human food habits. Manufacturers use food preservatives in these products to: extend shelf life, meet the continuous demand and increase production of processed food. The meat, poultry and sea food segment is expected to dominate the food preservatives market in the coming years, though the market is expected to fall from share of 27.9% in 2013 to 27.3% in 2020 in value terms. The food preservatives market used in other products, such as oil and fat, jams and syrup among others, is expected to expand at a CAGR of 4.1% in value terms from 2014 to 2020.

Growth of the global food preservatives market is majorly driven by increasing demand for food products with extended shelf life. In addition, widening distribution channels and increasing demand for natural and organic food are some of the other factors contributing towards the market growth. High demand for processed foods and increasing awareness about food safety is driving the global food preservatives market currently. Synthetic is presently the fastest growing segment of the global food preservatives market. Healthy eating trends and preferences for quality food are fuelling the demand for food preservatives globally.

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This report covers drivers, restraints and opportunities that are driving each segment and respective sub-segments of the market, and offers analysis and insights about the potential of the food preservatives market in specific regions. By region, the global food preservatives market was dominated by North America, which held the largest value share of 36.5% of the food preservatives market in 2013, and the region is expected to maintain its dominance in the coming years as well. Currently, manufacturers use preservatives during food processing to prevent spoilage during transportation and to increase the shelf life of foods. The market is witnessing growth due to changing eating patterns and busy lifestyles. Asia Pacific is currently the second largest market for food preservatives after North America. Food preservatives are used for various purposes, including chelating agents and anti-spoilage. In addition, food preservatives are also used as shelf life enhancers, antioxidants and antimicrobials, and enzyme attackers. Increasing demand and trade of food products worldwide is fuelling the Asia Pacific food preservatives market currently. Increasing demand for bakery products, beverages, meat and dairy products is creating a positive impact on the food preservatives market. Changing lifestyles and food patterns are also driving the Asian food preservatives market currently.

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Key competitors covered in the report are BASF SE, Cargill Incorporated, Celanese Corporation, Chr. Hansen A/S, Corbion N.V., DuPont, JEY’S F.I. Inc, Kerry Group, Koninklijke DSM N.V and The Archer Daniels Midland Company. These companies are focusing on developing new products and improving the quality of their existing products through research and development activities. The manufacturers are also focusing on geographical expansion in order to gain a competitive advantage.

Key Segments Covered

  • Food Preservatives Market
    • By Product Segment
      • Natural
      • Synthetic
    • By Function Segment
      • Antimicrobial
      • Antioxidants
      • Others
    • By Application
      • Dairy and milk products
      • Meat, poultry and sea food products
      • Bakery products
      • Beverages products
      • Others

 Key Regions/Countries Covered

  • North America
    • U.S.
    • Rest of North America
  • Europe
    • Germany
    • France
    • U.K.
    • Scandinavia
    • Rest of Europe
  • Asia-Pacific
    • China
    • India
    • Japan
    • Australia
    • Rest of Asia-Pacific
  • Rest of the World
    • Latin America
    • Middle East
    • Africa

Shrimp Market Insights, Deep Analysis of Key Vendor in the Industry 2031

 Increasing focus on maintaining good health especially as the world is witnessing various pandemic and epidemic outbreak has been increasing seafood consumption. Against this backdrop Future Market Insights (FMI), presents a positive outlook for the shrimps market. According to the report, the shrimps market is slated to register a CAGR of 6.7% between 2021 and 2031.

Shrimps being a very good source of protein,are increasingly included in food, pharmaceutical, cosmetics, and various industrial products. Consumers have become extremely health conscious owing to the increasing prevalence of various ailments and have become more willing to spend on sea food such as shrimps.

Shrimps have various properties that help in preventing and controlling cholesterol, obesity, heart attacks, and other health conditions. Increasing awareness regarding this is expected to result in high demand for shrimps in the coming years.

Skin care products containing ingredients derived from shrimps are proven to be very beneficial in skin tightening and skin rejuvenation as shrimp contains collagen which is very much needed for tissue repair. Skin cells can be renewed with regular intake of collagen. The upper layer of skin called as epidermis is the most delicate part of the skin.

Consumption of shrimp in form either as a part of their regular diet or in the form of dietary supplements also offers various health benefits. According to the report, the food sector is expected to account for nearly70% of sales in the market through the forecast period.

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Key Takeaways from the Shrimp Market Study

  • Despite restrictions amid pandemic, shrimps market is forecast to exhibit a little below 6% y-o-y growth in 2021
  • Increasing shrimp consumption will enable the U.S. account for over 80% sales in North America
  • The U.K. will continue dominating the Europe market, exhibiting 8.6% y-o-y growth in 2021
  • Seafood consumption is considerably high in Germany and France, catapulting them as lucrative markets for shrimps within Europe
  • China is the largest producer of shrimps and will continue dominating the East Asia market

“Increasing demand for food products with high nutritive value will drive shrimps sales. The market players are likely to focus on strategic collaborations to explore opportunities across untapped markets,” said a lead analyst at FMI

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Increasing Use of Shrimp in Cosmetics and Pharmaceutical Segments

Medical advantages of shrimpscan improve bone density, mind wellbeing, weight control, and reduce the risk of cardiovascular illnesses. Ingredients derived from shrimps are used in various skin care brands, aimed at offering good skin and anti-aging properties.

Shrimps contain a carotenoid called astaxanthin, which has amazing cell reinforcement properties that can incredibly lessen the indications of skin aging caused due to sun damage. Increasing use in cosmetics and pharmaceutical products will aid the overall expansion of the market.

Who is winning?

Some of the leading players operating in the shrimps marketare Vinnbio India Pvt. Ltd,  Charoen Pokphand Food PCL, Pescanova S.A, Galveston Shrimp Company, Gulf Shrimp Company, Seajoy Group, Dom International Limited Thai Union Frozen Products PLC,Marine Harvest ASA, Baton Rouge Shrimp Company, Inc., Labrador Fishermen’s Union Shrimp Company Ltd., ,The Clover Leaf Seafoods Family Ristic GmbHOmarsa S.A, MSeafood Corp Carribbean Ananda Group, Nippon Suisan Kaisha, Ltd.,Shrimp Company Limited, Artisanfish LLC,  Orchid Marine and others.

Companies operating in the market are focusing on M&A, collaborations, and strategic alliances to increase market penetration and production capacity.

Get Valuable Insights into Shrimp Market

Shrimp Market by Category

Species

  • Gulf Shrimps
  • Farmed Whiteleg Shrimps
  • Banded Coral Shrimps
  • Royal Red Shrimp
  • Giant Tiger Shrimps
  • Blue Shrimps
  • Ocean Shrimps

Source

  • Organic
  • Conventional

Form

  • Canned
  •  Breaded
  • Peeled
  • Cooked & Peeled
  • Shell-On
  • Frozen

Sales Channel

  • Direct
  • Indirect
    • Modern Trade
    • Convenience Stores
    • Specialty Food Stores
    • Wholesale Stores
    • Discount Stores
    • Online Retail
    • Other Retail Formats

Application

  • Food
  • Pharmaceutical
  • Cosmetics
  • Industrial
  • Biotechnology

Region

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • MEA

Aquafeed Market Expectations & Growth Trends Highlighted Until 2027

 A US$ 50 Bn market, the global aquafeed market has been largely concentrated in the APEJ region for over two decades, owing to a large supply of fresh water in the region and a thriving aquaculture market. While North America will continue to witness significant growth during the forecast period, the MEA market is slated to display great potential in the coming years, owing to a cheap labour force and a large production of the fish tilapia in Egypt. In terms of volume, the APEJ regional market is estimated to be pegged at 21.5 million metric tonnes in 2017 and this is expected to reach almost 40 million metric tonnes by the end of 2027, registering a CAGR of 6.3% in terms of volume. North America will witness a CAGR of 5.6% in terms of volume during the decadal study 2017 – 2027.

Segmental forecast of the global aquafeed market

The global aquafeed market is segmented on the basis of species (Crustaceans, Fishes, Others); form (Extruded, Powder, Liquid, Pellets); function (Health, Digestibility, Palatability, Special Nutrition); ingredients (Marine, Land Animal, Veg/Grain, Carotenoid, Nutrients, Others); and sales channel (Direct Sales, Indirect Sales, Hyper/Supermarket, Wholesalers, Speciality Stores, Online, Other Retail Formats).

  • The Extruded form type will likely dominate the global aquafeed market in terms of market share – from an estimated 45% value share in 2017 to slightly over 50% by the end of 2027, the segment will record an impressive increase of about 492 basis points in market share. Pellets is likely to hold the second position by form in the global market.
  • Fishes segment by species will remain dominant through 2027 with about 50% market share estimated to be held in 2017 and remaining consistent throughout the forecast period. This segment will also record the highest CAGR.
  • Vegetable/Grains ingredients segment is expected to show tremendous growth over the forecast period. This segment is poised to witness a growth rate of 6.6% during the forecast period.
  • By function, the Digestibility segment will hold high market value share throughout the forecast period – over 30% share of the global market by the end of the forecast period, with an increase of about 138 basis points over the 2017 value share. This segment will register a CAGR of 6.4% in terms of value followed by the Health segment at 6.3% CAGR.
  • Direct Sales will remain the favourite segment by sales channel and will hold over 60% of the market share throughout the forecast period. This segment is anticipated to be valued at over US$ 30 Bn in 2017.

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Global Aquafeed Market Forecast 2017 – 2027

The new report by Future Market Insights titled “Aquafeed Market: Global Industry Analysis (2012-2016) and Opportunity Assessment (2017-2027)” forecasts the global aquafeed market to be valued at about US$ 50 Bn by the end of 2017 and will continue to grow at a CAGR of 5.9% during the period of study to reach a market valuation of about US$ 86 Bn by the end of the forecast period.

Competitive landscape

The report profiles some of the top companies operating in the global aquafeed market including Cargill Inc., Koninklijke DSM N.V., BENEO GmbH, Sonac B.V, ADM, Novus International, Biomin Holding GmbH, Nutriad NV, Alltech Inc., Norel SA, Cermaq, Skretting, Aller Aqua A/S, Clextral, Dibaq, Biomar, Zeigler Bros., Inc., Ridley Corporation Limited, Nutreco N.V., and INVE Aquaculture Inc. Major aquafeed manufacturers in developed and emerging economies are focussing on functional features enhancement in their aquafeed using ingredients that focus on digestibility factors.

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For ease of reader convenience, we have segmented the global aquafeed market into the following categories.

By Species

  • Crustaceans
  • Fish
  • Others

By Form

  • Extruded
  • Powder
  • Liquid
  • Pellets

By Function

  • Health
  • Digestion
  • Palatability
  • Special Nutrition

By Ingredients

  • Marine
  • Land Animal
  • Veg/Grain
  • Carotenoid
  • Nutrients
  • Others

By Sales Channel

  • Direct Sales
  • Indirect Sales
  • Hypermarket
  • Supermarket
  • Wholesalers
  • Speciality Stores
  • Online
  • Other Retail Formats

By Region

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • Asia Pacific Excluding Japan
  • Japan
  • Middle East and Africa

Pet Food Ingredients Market Size Forecast to Reach USD 20,499.19 Mn by 2032|FMI

 The global pet food ingredients market is anticipated to be worth USD 20,499.19 Mn by the end of 2032 growing at a CAGR of 5.4% over the forecast period of 2022-2032.

This growth is attributed to the current trend observed among consumers, especially the younger generation on animal humanization and pet culture. This has resulted in consumers being willing to pay premium prices on nutritional food for their four-legged friends. This has subsequently helped in boosting the sales of pet food ingredients globally.

Pet Food Ingredients Market Value in 2022USD ~ 12,115.2 Mn
Pet Food Ingredients Market Value in 2032USD ~ 20,499.19 Mn
Global Growth Rate (2022 to 2032)~5.4% CAGR

Moreover, cultural changes have influenced the rise in pet ownership are becoming increasingly popular among customers particularly among millennials and generation Z to some extent as they intend to depend on these pets for emotional support. As a result, households with younger members have a larger inclination towards pet ownership, making them an attractive demographic for the pet food industry.

Increasing consumer awareness regarding organic pet food ingredients has grabbed the attention of manufacturers and hence there is a shift of focus from artificial to natural ingredients which have acted as one of the major forces impacting the global market.

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Key Takeaways from Market Study

  • Under the segment by conventional nature the pet food ingredients market is anticipated to hold a market share of around 87.% in 2022
  • The market is also segmented based on ingredient type where protein-based pet food is anticipated to account for 19.7% of the overall ingredient type market in the year 2022.
  • In the European market, Germany is accounted for a significant share of 20.1% in 2022, which is also expected to witness a lucrative growth rate of 2.9% during the forecast period.
  • Growing consumer demand for nutritious and healthy food for their pets is driving sales of pet food ingredients across global markets.
  • By product type, dry pet food ingredients are anticipated to hold the highest market share of around 36.8% and wet food ingredients are inferred to hold a market share of 34.3% by 2032 end.
  • Post COVID-19 the factories are now operational at full-scale and there are no logistic constraints at the same time. Moreover, import and export from the European market to the globe is anticipated to increase in the next few years

“Manufacturers in pet food ingredients market are currently focusing on organic market strategies such as new product innovations and launches to attract new customers and subsequently earn higher revenues globally” says a Future Market Insights analyst.

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Competitive Landscape

Top players in the pet food ingredients are majorly investing in the research & development of nutritious pet food ingredients along with enhancing the quality of their products. These manufacturers are constantly updating their product lines with new launches keeping in mind the requirements of a healthy diet for an animal.

  • Chr. Hansen launched its science-based probiotics for the pet segment. It introduced a  new portfolio of stable live probiotics for use in  pet supplements and pet foods, enhancing every pet’s life stage with good bacteria
  • Cargill launched The Chompery™, a new line of butcher-quality dog treats which are sourced in the US

Explore More Valuable Insights

Future Market Insights, in its new report, offers an impartial analysis of the global pet food ingredient market, presenting historical data (2017-2021) and estimation statistics for the forecast period of 2022-2032.

The study offers compelling insights based on ingredient type (starches (maize/corn, tapioca, potato, wheat, rice, whole grains, fruits and vegetables and seeds and legumes), dietary fibre (wheat, rice, bran, potato, legumes, oats, inulin and nuts and chicory root), fruit ingredients (apple, cranberry, blueberry and other fruit ingredients), protein, sugar, fructo-oligosaccharides, mannan-oligosaccharide, sorbitol. propylene glycol and glycerol), animal type (dogs and cats), nature (organic and conventional), and product type (wet food, dry food, treats and chews and other product types (frozen food, raw food, etc.)), across seven major regions of the world.

NOTE: Our Team of Researchers are Studying Covid19 and its Impact on Various Industry Verticals and wherever required we will be considering Covid19 Footprints for Better Analysis of Market and Industries. Cordially get in Touch for More Details.

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Dehydrated Pet Food Market to Reach US$ 13.8 Bn amid Growing Pet Adoption and Campaigns for Pet Health Awareness

 The global dehydrated pet food market is set to witness growth at a CAGR of 4.9% and top a valuation of US$ 13.8 Bn by 2032, finds Future Market Insights. Growth in the market is attributable to the increasing pet health awareness campaigns and celebrity endorsements across the globe.

Dehydrated Pet Food Market Size (2022E)US$ 8.6 Bn
Dehydrated Pet Food Market Projected Size (2032F)US$ 13.8 Bn
Value CAGR (2022-2032)4.9%
Top 3 Countries Market Share120.8%

Surging adoption of dogs and cats and growing trend of pet humanization will boost the dehydrated pet food market. Further, increased penetration of social media and expansion of e-commerce sector is fueling the sales of pet food, aiding the growth in the market.

Moreover, animal pharmacists and pet care enthusiasts have excelled at conducting educational programs to raise awareness about health- and care-related issues. They also raise campaigns for issues ranging from specific conditions to animal well-being, to general health messaging, on special days, weeks, or months.

Several governments and commercial groups worldwide are attempting to develop the animal health care industry. For instance, the US government’s implementation of the Feed the Future initiative, a public program that gives training to both private and public animal health personnel.

Likewise, awareness-raising events, such as Pet Dental Health Month, Be Kind to Animals Week, and Bring Your Cat to the Vet Day, were designed to address problems in the veterinary and pet care industries.

A slew of such increasing campaigns and awareness regarding pet health will fuel the growth in dehydrated pet food market.

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Key Takeaways from Market Study

  • The dehydrated pet food market is expected to expand at CAGR of 5.0% and 7.8% in Latin America and Middle East & Africa, respectively, through 2032.
  • South Asia and Oceania dehydrated pet food market are expected to account for over 6.7% and 4.8% of global market share, respectively, in 2022,.
  • Europe dehydrated pet food market is anticipated to reach a shipment of 535,243 metric tons.
  • Among the pet type segment, sales of dehydrated pet food for dogs are expected to reach US$ 3,822.9 Mn in 2022, registering a CAGR of 4.6%.

“Dehydrated pet food manufacturers are investing in product innovation in terms of flavors and nutritional ingredients to capitalize on growing demand for organic and flavored pet food products. Besides this, they are leveraging their online websites and marketing strategies to increase their revenues through online sales channel,” says a Future Market Insights analyst.

Competitive Landscape

Key manufacturers of dehydrated pet foods are focusing on research & development to enhance the variety, quality, and innovation of their products. These manufacturers are also participating in various exhibitions and events to expand their global presence.

For instance,

  • Purina Beyond Bio Organic Complete Adult Dog Food Rich in Chicken and Rice was recently launched in select European regions by Nestlé Purina under its premium Beyond pet food brand. Rice, dehydrated poultry protein, and salmon are among the certified-organic ingredients.

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Explore More Valuable Insights

Future Market Insights, in its new report, offers an impartial analysis of the global dehydrated pet foods market, presenting historical data (2017-2021) and estimation statistics for the forecast period of 2022-2032.

The study offers compelling insights based on nature (organic and conventional), pet type (cat, kitten, senior, dog, puppy, adult, senior, birds, and others), and distribution channel (store-based retailing, hypermarket/supermarket, convenience stores, mom and pop stores, pet stores, discounters, independent, grocery retailers, drugstores, other retail formats, and online retailers) across seven major regions of the world.

NOTE: Our Team of Researchers are Studying Covid19 and its Impact on Various Industry Verticals and wherever required we will be considering Covid19 Footprints for Better Analysis of Market and Industries. Cordially get in Touch for More Details.

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Extruded Snacks Market Expected to Grow at a CAGR of 7.4% During 2022-2032

 According to a recent report by Future Market Insights, a market research and competitive intelligence provider, the global market for extruded snacks was anticipated to be worth USD 56.3 billion in 2022, rising to USD 74.2 billion by 2032, with a CAGR of 7.4% over the forecast period.

Market Size Value in 2022USD 56.3 Billion
Market Forecast Value in 2032USD 74.2 Billion
Global Growth Rate (2022 to 2032)7.4%
Forecast Period2022-2032
Market Share of India in South Asia~25%

The market is very fragmented because there are so many small and large suppliers competing on quality, innovation, promotion, and distribution. Consumer buying patterns, local, regional, and national economic conditions, as well as demographic issues, all influence market players’ growth potential. Companies in the market are focusing on introducing innovative things to stay up with changing consumer demands since they face severe competition.

Extrusion is more efficient, less expensive, and requires fewer resources (energy, water, etc.) than many previous techniques. An extruded snacks machine or a processing line can process a variety of extruded snack products, making the approach particularly versatile. These qualities suggest that extrusion has a bright future ahead of it.

Increasing interest in healthy snacking and weight loss should boost the global market during the forecast period, providing an excellent incentive for extruded snack manufacturers to expand their manufacturing facilities. An increase in the number of young people and increased disposable incomes are also driving this sector’s growth.

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Key Takeaways from Market Study

  • In the year 2022, the Extruded Snacks market in the United States is expected to be worth USD xx Bn. The demand for extruded snacks in the region is being driven by general snacking or nibbling during social situations. Consumers in the United States value the health benefits of such items because it is one of the fastest-growing markets for natural and organic healthy foods.
  • Consumers in Japan prefer to consume homegrown and established foreign brands wherever possible, with a CAGR of 7%. As a result of the growing trend of hypermarkets and supermarkets in the region, access to such foods has become considerably easier, further bolstering adoption.
  • Hypermarkets and supermarkets retained the greatest market share in the global extruded snack market in 2021. Extruded snacks from a range of brands are available in these supermarkets and hypermarkets. Because suppliers advertise in-store and cost comparisons are available, consumers prefer hypermarkets and supermarkets for their tasks.
  • In the year 2021, the potatoes section will have a considerable proportion of the market for extruded snack goods. In response to shifting taste preferences, global businesses have been pushed to make customised region-specific spicy snacks, which is projected to stimulate demand for the product in the market.
  • “Demand for plant-protein-based diets in developed countries will contribute the most to the market expansion. Extrusion brings new resources to the sector, ensuring its long-term viability as demand for seafood also rises. Extrusion is also expected to contribute to the reduction of world hunger, in accordance with the SDG goals.” says a lead analyst at Future Market Insights.

Who is Winning?

Upsurge for weight loss and healthy eating is predicted to drive the global market for extruded snacks over the forecast period. Increasing demand for healthy snacking and weight loss should drive the global market during the forecast period, providing an excellent incentive for extruded snack manufacturers to expand their manufacturing facilities.

For example, PepsiCo acquired Bare Snacks, a nutritional snack manufacturing corporation, in 2018, with the intention of expanding its healthy snacks range. Calbee purchased Warnock Food Products, Inc. in 2019 to extend its market share in the United States and surrounding nations.

Some of the leading companies offering extruded snacks are Frito Lay Inc., ITC, Nestle, Kellogg’s, Calbee, Old Dutch Foods, Modalez International Inc, Universal Robina Corporation, and JFC International.

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Get More Valuable Insights

Future Market Insights, in its new offering, provides an unbiased analysis of the extruded snacks market presenting historical demand data (2017-2021) and forecast statistics for the period from 2022-2032.

The study divulges compelling insights on extruded snacks based on product type(breakfast cereal, bread, savory snacks, simply extruded snacks, expanded snacks, co-extruded snacks, textured protein, and extruded snacks pellets), extruder type (single-screw extruders, twin-screw extruders, and contra twin-screw extruders), distribution channel (hypermarkets and supermarkets, independent retailers, convenience stores and e-commerce platforms), process(cold extrusion and hot extrusion), and raw material(wheat, potato, corn, rice, multigrain, oats, other raw materials {meat, peas, fruits, pulses} across seven major regions of the world (North America, Latin America, Europe, East Asia, South Asia, Oceania, and MEA).

NOTE: Our Team of Researchers are Studying Covid19 and its Impact on Various Industry Verticals and wherever required we will be considering Covid19 Footprints for Better Analysis of Market and Industries. Cordially get in Touch for More Details.

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Fusion Beverages Market Insights, Deep Analysis of Key Vendor in the Industry 2022-2032

 Future Market Insights (FMI), in its new research study, outlines the uncharted corners and looming challenges prevalent in the global fusion beverages market in the next 5 years. According to the research study, the fusion beverages market is estimated to reach a valuation of ~ US$ 5.7 Bn in 2019, and is set to exhibit growth at ~ 6% CAGR during 2022-2032.

Rising trend of dietary assessments and consumer appetite for artful combinations of ‘taste’ and ‘wholesomeness’ are two prominent factors setting the stage for fusion beverages consumption in future.

The new-age consumers crave flavor experimentation in the food & beverage products they savor while being utmost mindful of the nutritional aspects. In this regard, fusion beverages have successfully carved out their spaces in the consumer wish lists and increasing affinity for functional beverages is further warranting their consumption over the years to come. However, overwhelming demands are likely to pressurize fusion beverage manufacturers to create a culture of consistent innovations and keep up with the changing consumer dynamics.

With consumers putting forth their demands for beverages offering ‘multi-sensory’ experiences, fusion beverages are likely to see new opportunities coming their way in 2022 and beyond.

Tea & coffee and alcohol will continue commanding over ½ of the total market revenues, whereas demand for energy sports & drinks is buckling in the fusion drinks landscape, finds the FMI analyst. Off-trade sales currently account for a significant pie of overall market value, wherein non-alcoholic fusion beverages accounted for over 90% of the off-trade sales in 2021.

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Product Innovation: The Elixir of Growth in Fusion Beverages Market

Manufacturers of fusion beverages will continue to draw upon the growing affinity for natural ingredients, which would further solidify their brand positioning by a wide margin. The transition toward beverages infused with natural ingredients and move away from the ones with added antioxidants is heading towards its peak, placing the onus on manufacturers to use high-quality natural ingredients in their offerings.

With online channels emerging as the ‘one-stop’ platforms for consumers to shop from a wide range of products at favorable prices, manufacturers are strengthening their online presence and focusing on competitive pricing to gain maximum ROI. Product innovation remains the elixir of growth in the market space, given that distinctive offerings will continue to underpin the relevance of manufacturers amid the competitive market space.

For instance, in 2019, The Coca-Cola Company announced the launch of a ‘coffee-infused’ cola drink – ‘Coca-Cola plus Coffee’ – in South Africa. This beverage is likely to be ‘one-of-its-kind’ offering the fusion of rich bold coffee aroma and mild sweetness with subtle caramel flavor, thereby adding to the well-regarded product portfolio of the company.

According to the report, packaging will continue to be a crucial aspect for manufacturers to revitalize their brand personality. Companies active in the fusion beverages space will continue placing emphasis on ‘functional packaging’ – a win-win concept for manufacturers and consumers alike – wherein product transparency, clean label, and brand storytelling are the key considerations.

‘Smart packaging’ is anticipated as a big trend making its way into the global beverage packaging scene, and is likely to unfold in multiple fronts over the years to come. This trend is also likely to spread its roots into the fusion beverages market and bring new implications for the manufacturers to draw inferences from.

This study puts spotlight on the untapped opportunities in the fusion beverages market and finds that the market will grow at a value CAGR of ~ 6% during the assessment timeline.

https://www.futuremarketinsights.com/checkout/1824

By Product Type :

  • Fused coffee and tea
  • Carbonated Drinks
  • Fusion alcoholic Beverage
  • Fruit Juice
  • Energy and Sports Drinks
  • Others

By Distribution Channel :

  • Off-Trade
    • Grocers
    • Hypermarkets
    • Discounters
    • Online stores
    • Highly specialized retailers
    • Alcohol, confectionery and Off-license stores
    • Supermarkets
    • Petrol stations
  • On-Trade
    • Bars, Pubs and cafeterias
    • Restaurants
    • Hotels and resorts
    • Temporary retail points, mass events
    • Clubs, discos

By Regions :

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East & Africa
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